I used to start marketing initiatives with great enthusiasm, only to have them sputter out due to lack of follow through. The Gentle Rain process, coupled with Mark's advice, has ensured that I focus on the most important activities and that the initial enthusiasm doesn't turn into 
—Daniel Berger
Financial Services
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I am most comfortable when there is a game plan or system to follow. Mark's approach, while flexible to accommodate individual needs, leaves no doubt about what must be done at each stage to keep the business development process moving
—Shannon Anthony
Human Resources Consulting
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We used to spend considerable money on appointment setters, but got nothing. Gentle Rain enabled us to control our marketing ourselves. Now, we are 45% ahead of plan, yet only investing 20-30 minutes a day to keep the marketing system running
—James Cassidy
Managing Partner, Human Resources Consulting Firm
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The ideas for what to put in a marketing letter, and even more importantly, what not to put in the letter, has proven to be invaluable. We have increased our response rate by 35%, based on what we learned in the boot
—Vance Sheinfeld
Technology Consulting Firm Practice Leader
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Our firm will never have the global awareness of a McKinsey, but the Gentle Rain process enabled us to become better known to our defined market than any of the brand name firms. That is ultimately more important in our ability to get the projects we
—Michael Scott
Partner, Operations & Supply Chain Consulting Firm
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A very easy to implement, yet sophisticated approach for marketing professional services. Excellent advice on everything from how to turn the screener into an ally to accelerating the sales
—Shannon Anthony
Human Resources Consulting
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I hated to admit it, but our 'unique marketing message' sounded just like everyone else's 'unique marketing message'. The good news is that we nailed that problem before leaving the program. Now, we are more effective at differentiating our services, and it has paid off with 3 new
—Peter Long
Partner, Global Executive Search Practice
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Practical Resources
to Help You Grow Your Business
CDs, Books, and PDFs
Platinum Package
A comprehensive set of materials for serious builders of professional services businesses. You get all these products for one incredibly low price.
Gentle Rain Boot Camp in a Box (CD set)
Our bestselling audio/workbook for creating a consistent lead generation and conversion marketing machine. more
Internet Marketing Made Easy (CD set)
The companion program to Gentle Rain Boot Camp in a Box, offering advanced marketing methods. Put your marketing system on autopilot. more
Secrets of Selling to the C-Level (CD set)
What senior level buyers of high-value professional services say you need to do to get on their radar screen. more
Directory of Sales & Marketing Letters (CD set)
Jump-start your marketing campaign with our battle tested copyright free letters. Create compelling communication to stimulate interest in who you are and what you do. more
Hypnotic Motivation (CD set)
Use your subconscious mind to avoid procrastination and position yourself as a trusted advisor. more
Dealing with Difficult Clients (CD set)
Release negative feelings about difficult clients with the power of hypnotic suggestion. more
What the C-Level says About Staying in Touch (CD set)
Based on interviews with 179 C-level executives in 12 industries, the most effective methods for maintaining contact with senior level decision makers. more
Marketing with Stories Toolkit (CD set)
Be well-known in a niche market and get people intrigued about your services with a great marketing story. more
Power Prospecting (paperback)
Learn to use all of the methods at your disposal for attracting new business. Discover strategies and tactics to dramatically grow your customer base. more
Payment Option 1
Purchased Separately $1,673.00
Package Price $1,030.00
You Save $643.00
Payment Option 2
3 Monthly Payments of $360.00
You Save $593.00
Payment Option 3
6 Monthly Payments of $188.00
You Save $545.00
Gold Standard Toolkit Package
Purchase our two best selling Gentle Rain Boot Camp in a Box programs and save $320. If you are serious about dramatically accelerating your lead flow and converting a large percentages into clients, this package is specifically designed for you. You get all these products for one incredibly low price.
Gentle Rain Boot Camp in a Box (CD set)
Our bestselling audio/workbook for creating a consistent lead generation and conversion marketing machine. more
Internet Marketing Made Easy (CD set)
The companion program to Gentle Rain Boot Camp in a Box, offering advanced marketing methods. Put your marketing system on autopilot. more
Directory of Sales & Marketing Letters (CD set)
Jump-start your marketing campaign with our battle tested copyright free letters. Create compelling communication to stimulate interest in who you are and what you do. more
Power Prospecting (paperback)
Learn to use all of the methods at your disposal for attracting new business. Discover strategies and tactics to dramatically grow your customer base. more
Payment Option 1
Purchased Separately $1,035.00
Package Price $715.00
You Save $320.00
Payment Option 2
3 Monthly Payments of $255.00
You Save $270.00
Payment Option 3
6 Monthly Payments of $136.00
You Save $219.00
Copywriting Clinic
The key to differentiating yourself from your competition is the ability to communicate a compelling story about what makes you unique. We've bundled our Marketing with Stories Toolkit, the Directory of Sales & Marketing Letters and our book Power Prospecting into a package that will enable you to position yourself in a credible and memorable way. You get all these products for one incredibly low price.
Directory of Sales & Marketing Letters (CD set)
Jump-start your marketing campaign with our battle tested copyright free letters. Create compelling communication to stimulate interest in who you are and what you do. more
Marketing with Stories Toolkit (CD set)
Be well-known in a niche market and get people intrigued about your services with a great marketing story. more
Power Prospecting (paperback)
Learn to use all of the methods at your disposal for attracting new business. Discover strategies and tactics to dramatically grow your customer base. more
Purchased Separately $540.00
Package Price $285.00 You Save $255.00
C-Level Perspectives Value Pack
Increase the effectiveness of your marketing campaigns by learning first hand what those who actually buy professional services say are the best ways to get on their radar screen and stay in touch. You get these two incredible products for one incredibly low price.
Secrets of Selling to the C-Level (CD set)
What senior level buyers of high-value professional services say you need to do to get on their radar screen. more
What the C-Level says About Staying in Touch (CD set)
Based on interviews with 179 C-level executives in 12 industries, the most effective methods for maintaining contact with senior level decision makers. more
Purchased Separately $250.00
Package Price $160.00 You Save $90.00
Hypnotic Motivation Value Pack
Staying motivated to keep the marketing effort going and dealing with challenging clients require the right mental mindset. Clients rave about the power of these two products to keep you positively motivated to achieve the results you desire. You get these two incredible products for one incredibly low price.
Hypnotic Motivation (CD set)
Use your subconscious mind to avoid procrastination and position yourself as a trusted advisor. more
Dealing with Difficult Clients (CD set)
Release negative feelings about difficult clients with the power of hypnotic suggestion. more
Purchased Separately $98.00
Package Price $85.00 You Save $13.00
Gentle Rain FREE Special Report (downloadable PDF)
A highly customizable six-step process for establishing credibility and visibility with key decision makers in your target market.
Download your free copy now.
NEW! How to Create a Free Special Report that Actually
Gets Read and Acted Upon (downloadable PDF)
Secrets to writing an effective report that people respond to. Delivered in three parts, over three days, beginning NOW! more
Price $79.00
available for download immediately after purchase
NEW! How to Overcome Marketing Inertia and Get More
New Clients in as Little as 7 Weeks (downloadable PDF)
Discover proven lead generation tools, how to attract the right clients for your business, and put follow-up on autopilot. more
Price $10.00
available for download immediately after purchase
NEW! How to Create a Great Elevator Pitch (downloadable PDF)
Learn how to explain what you do in a way that sounds natural and stimulates interest. more
Price $79.00
available for download immediately after purchase
NEW! Internet Marketing Made Easy (CD set)
Learn how to automate your marketing efforts using the power of search engines, websites, and stay-in-touch systems. more
Price $395.00
Gentle Rain Boot Camp in a Box (CD set)
Our bestselling audio/workbook program for creating a consistent lead generation and lead conversion marketing machine. more
Option 1
Pay in Full $395.00
Option 2
2 Monthly Payments of $222.00
Option 3
4 Monthly Payments of $123.00
Gentle Rain Boot Camp in a Box Deluxe (CD set)
Get Gentle Rain Boot Camp in a Box
plus the Directory of Sales & Marketing Letters.
Option 1
Purchased Separately $620.00
Deluxe Package Price $495.00 You Save $125.00
Option 2
3 Monthly Payments of $182.00
Option 3
5 Monthly Payments of $119.00
Secrets of Selling to the C-Level (CD set)
What senior level buyers of high-value professional services say you need to do to get on their radar screen. more
Price $125.00
Directory of Sales & Marketing Letters (CD set)
Jump-start your marketing campaign with our battle tested copyright free letters. Create compelling communication to stimulate interest in who you are and what you do. more
Price $225.00
Hypnotic Motivation (CD set)
Tap into the power of your subconscious mind to avoid procrastination and position yourself as a trusted advisor. more
Price $49.00
Dealing with Difficult Clients (CD set)
Release negative feelings about difficult clients with the power of hypnotic suggestion. more
Price $49.00
What the C-Level says About Staying in Touch (CD set)
Based on interviews with 179 C-level executives in 12 industries, discover the most effective methods for maintaining contact with senior level decision makers. more
Price $125.00
Marketing with Stories Toolkit (CD set)
To be well-known in a niche market and get people intrigued about your services, you need a great marketing story. more
Price $295.00
Marketing with Stories Toolkit Deluxe (CD set)
Get the Marketing with Stories Toolkit
plus the Directory of Sales & Marketing Letters.
Purchased Separately $520.00
Deluxe Package Price $395.00 You Save $125.00
Power Prospecting (paperback)
Discover strategies and tactics to attract new business and dramatically grow your customer base. more
Price $15.00
Price $10.00 for each additional copy
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